Tulika has over a decade of experience in brand building and communication. Having worked with brands like TATA Steel, ITC, Burger King, Platinum Guild International, Taj and so on, she comes with cross category experience ranging from FMCG to retail and construction to hospitality. Previously, she was with Rediffusion Y&R and JWT. At JWT, she was selected as one of the top 50 high potential individuals from across their global network. She was also nominated from JWT India for the Economic Times Young Leaders.